Marketing

MARK 142 (Marketing Research) 3 credits
MARK 150 (Marketing Management) 3 credits
Three courses from the following:
- MARK 105 (Internship in Marketing) 3 credits
- MARK 143 (Integrated Marketing Communications) 3 credits
- MARK 144 (Marketing Logistics and Distribution Strategy) 3 credits
- MARK 145 (Product and Pricing Strategy) 3 credits
- MARK 146 (Consumer Behavior) 3 credits
- MARK 148 (Sales Management) 3 credits
- MARK 152 (Retailing Management) 3 credits
- MARK 153 (International Marketing) 3 credits
- MARK 155 (Business to Business Marketing) 3 credits
- MARK 156 (Direct Marketing) 3 credits
- MARK 157 (Marketing and Society) 3 credits
- MARK 159 (Issues in Marketing) 3 credits
Four Business Electives (12 credits)

NOTE: One International Business Course is required (within or outside your major).

LEAD 1 (Foundations for Business Leadership) 1 credit
NOTE: Students transferring into the college with Jr. standing or higher are required to complete BUEX 2 (Computer Literacy in Business) instead of LEAD 1.
LEAD 103 (Applying Business Leadership Skills) 1 credit
LEAD 104 (Strategies for Entering the Business World) 1 credit
ACCO 30 (Financial Accounting) 3 credits
ACCO 31 (Managerial Accounting) 3 credits
MANA 28 (Business Statistics) 3 credits
ECON 43 (Principles of Microeconomics) 3 credits
ECON 44 (Principles of Macroeconomics) 3 credits
ECON 108 (Applied Business Economics) 3 credits
FINA 180 (Introduction to Financial Management) 3 credits
MANA 156 (Behavior and Organization) 3 credits
MANA 170 (Operations and Supply Chain Management) 3 credits
MARK 140 (Introduction to Marketing) 3 credits
MANA 120 (Introduction to Information Technology) 3 credits
Legal and Regulatory Elective 3 credits
Choice of one:
- BULA 127 (Legal Environment of Business)
- BULA 132 (The Legal and Regulatory Environment of International Business)
- MANA 160 (Management of Human Resources)
- FINA 191 (Introduction to Applied Investment Management [AIM students only])
MANA 181 (Business and Its Environment) or PHIL 108 (Business Ethics) 3 credits
MANA 182 (Strategic Management) 3 credits

ENGL 1 (Rhetoric & Composition 1) 3 credits
ENGL 2 (Rhetoric & Composition 2) 3 credits
Literature Elective 3 credits
[For course selection, refer to http://www.marquette.edu/core; be sure to select literature course.]
Diverse Culture Elective 3 credits
[For course selection, refer to http://www.marquette.edu/core.]
Histories of Cultures and Societies Elective 3 credits
[For course selection, refer to http://www.marquette.edu/core.]
Science and Nature Elective 3 credits
[For course selection, refer to http://www.marquette.edu/core.]
MATH 70 (Finite Mathematics) 3 credits
MATH 71 (Elements of Calculus) 3 credits
PHIL 50 (Philosophy of Human Nature) 3 credits
PHIL 104 (Theory of Ethics) 3 credits
CMST 22 (Public Speaking for Business) 2 credits
THEO 1 (Introduction to Theology) 3 credits
Theology Elective 3 credits

[For course selection, refer to http://www.marquette.edu/core.]